3 Reasons Why the FIFA World Cup Will be a Great Event for Crypto Promotion
There are certain reasons why the crypto community believes the FIFA world cup will positively impact the crypto ecosystem. They include the following:
- The FIFA World Cup is a Global Event
The FIFA world cup is an event with teams from all continents participating in the tournament. So many people from Africa, Europe, Asia, North, South, and Central America, and other parts of the world will tune in to watch the event.
When there is a crowd from different backgrounds as this, it will help to drive the message of the crypto industry to those who haven't come across it in the past.
- It is a Highly Publicized Event
The media coverage of the world cup is not seen from time to time; in fact, it happens only in each edition of the tournament.
Both local and international media groups scramble to get the best coverage of the tournament, giving crypto advertisers the best shot at promotion.
- The Event Sets Trends
FIFA World Cup 2022's impact can't be underestimated as it is an event known to set trends in every industry. With Crypto.com as a primary sponsor of the event, there are expectations that their advertisement will drive many non-crypto users to try the industry.
