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Elon Musk Set to Return Dogecoin to Tesla Merch Page

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By Olumide Akinlaja - - 5 Mins Read
Tesla CEO, Elon Musk poses with a smile in a black suit
Elon Musk | Shutterstock

Elon Musk has hinted at bringing back Dogecoin as a payment option for Tesla merchandise. This latest development in Musk's relationship with cryptocurrencies has left many wondering: what exactly is the connection between Dogecoin and Elon Musk?

The Doge Days Are Back?

It all started with a simple tweet. When asked if he wanted Tesla to reinstate Dogecoin payments for merch, Musk's response was brief but impactful: "Me." The single word was enough to reignite interest in the meme-inspired digital currency.

For those who've been following the Tesla-Dogecoin story, this isn't entirely new territory. Back in January 2022, Tesla briefly danced around accepting Dogecoin for certain merchandise on its online store. However, the option mysteriously vanished some time later, leaving Doge enthusiasts scratching their heads.

The potential return of Dogecoin to Tesla's merch page isn't just about buying quirky t-shirts or Cybertruck-themed accessories. Not that we’re against your aesthetic, anyway. But it represents a significant endorsement from one of the world's most influential tech entrepreneurs.

For Dogecoin, a cryptocurrency that started as a joke, this kind of backing from a major company like Tesla could be a game-changer.

Musk's Crypto Rollercoaster

Elon Musk's journey with cryptocurrencies has been nothing short of a rollercoaster ride. From Bitcoin to Dogecoin, the Tesla CEO has kept the crypto world on its toes with his unstable stance.

Remember when Tesla invested a cool $1.5 billion in Bitcoin? Yeah, right. That move sent shockwaves through the financial world. The company even began accepting Bitcoin as payment for its electric vehicles, a decision that seemed to signal a new era of mainstream crypto adoption.

But just as quickly as Tesla embraced Bitcoin, it backed away again, citing environmental concerns over the energy-intensive mining process. Musk would go on to promise reconsidering, if Bitcoin mining became more sustainable. Yet even as the industry has made strides in this direction, Tesla has yet to reintroduce Bitcoin payments.

Now, it seems Musk's attention has returned to his "fav cryptocurrency": Dogecoin. But what makes this particular crypto so appealing to the billionaire entrepreneur?

The Musk-Doge Connection

The relationship between Musk and Dogecoin is a fascinating one. Musk's tweets have had the power to send Dogecoin's price soaring. Back in 2020, a single tweet was enough to increase the cryptocurrency’s value by about 25%. He also once added the unofficial title of "Former CEO of Dogecoin" to his X bio.

Musk's affinity for Dogecoin seems to come from a combination of factors. He appears to appreciate the humor and playfulness of a cryptocurrency that started as a meme. Also, Dogecoin's underlying technology is notably similar to Bitcoin's, although with some modifications that make it faster and potentially more suitable for everyday transactions.

Despite all of this, it's not all been smooth sailing. Musk's enthusiastic promotion of Dogecoin led to a $258 billion lawsuit, accusing him of running a pyramid scheme. Luckily for Musk, the suit was dismissed, with the judge ruling that his statements about Dogecoin were "aspirational and puffery, not factual."

What's Next for Tesla Merchandise?

As it stands, the Tesla online store only accepts credit cards. But if Musk's tweet is anything to go by, we might soon see the return of the Shiba Inu-inspired currency as a payment option.

It's worth noting that Dogecoin, while still energy-intensive, is generally considered less power-hungry than Bitcoin. This could make it a more palatable option for Tesla, a company that prides itself on its green credentials.

This potential move does raise some interesting questions. Will it be limited to merchandise? Could we see Dogecoin payments extended to Tesla's vehicles? Also, how does this align with Tesla's environmental stance, with the energy consumption associated with cryptocurrency transactions?

We do not have the answers now. One thing we do know for sure is that, in the world of Elon Musk and cryptocurrencies, nothing is ever dull.

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