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Half a Billion People Now Own Crypto According to New Research

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By Abi Gibson - - 5 Mins Read
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Cryptocurrency is revolutionizing the financial landscape, and the recent research report from Crypto.com is a testament to that.


The report highlights a significant surge in cryptocurrency, indicating a resilient and thriving crypto community. 


As of 2023, the number of crypto users worldwide has surged past the half-billion mark, reaching an impressive 580 million individuals.


This surge is a testament to the robustness of the crypto ecosystem, defining the headwinds of a bearish market and prevailing global challenges.


Total number of global crypto owners
Total number of global crypto owners | Crypto.com Research


Defying Macroeconomic Headwinds

Amidst the turbulent macroeconomic challenges, the crypto space has weathered the storm and emerged stronger.


Western central banks tightening monetary policies to combat inflation, protracted conflicts in Europe and the Middle East, and the enduring aftermath of the pandemic—none of these impediments have deterred the global march of crypto adoption.


Crypto.com's unique methodology for Estimating on-chain market size integrates on-chain data with a blend of parameters, providing a comprehensive count of global cryptocurrency owners.


One notable catalyst for the surge in crypto adoption is the growing optimism surrounding the approval of Bitcoin exchange-traded funds (ETFs) in the United States.


Due to anticipation, there has been a noticeable increase in Bitcoin purchases and wallet expansions throughout the year. As a result, the report indicates that Bitcoin adoption significantly surged in the fourth quarter of 2023. This rise is attributed to the growing likelihood of ETF approvals.


Integrating data from 23 cryptocurrency exchanges in Crypto.com's on-chain data extraction process illuminates the evolving dynamics within the crypto space.


Interestingly, the report highlights that 40% of Bitcoin owners also hold Ethereum (ETH), revealing an interconnectedness within the crypto portfolio landscape.


Equally noteworthy is that 42% of cryptocurrency users navigate the market without any holdings in BTC or ETH, showcasing diverse investment strategies within the community.

Projections and Growth Trajectory

Looking ahead, the crypto community shows no signs of slowing down.


A forecast from Bitfinex in December 2023 predicts a further surge in the global cryptocurrency user base, estimating a staggering 950 million individuals by the end of 2024.


Looking deeper into the statistics provided by Crypto.com, the report reveals insights into the distribution of ownership among the two major cryptocurrencies, Bitcoin and Ethereum.


Ether (ETH) ownership witnessed a huge rise from 89 million users to 124 million, showing a robust 39% growth.


Simultaneously, Bitcoin (BTC) ownership experienced a commendable uptick, climbing from 222 million to 296 million people, marking a 33% increase by the year's end.


The report shows that this 34% surge in the global cryptocurrency user base occurred against a persistently bearish market. It challenges the conventional narrative that market downturns inevitably hamper user acquisition and interest.


Instead, the data suggests a nuanced relationship between market conditions and the crypto community's resilience.

Factors Driving Growth

According to the report, Ethereum's Shanghai upgrade played a major role in its impressive growth.


The upgrade contributed to increased network activity, sparking a rally in the value of ETH. This shows the nuanced dynamics within the crypto ecosystem, where technological advancements are vital in attracting and retaining users.


Furthermore, the report highlights the impact of non-fungible tokens (NFTs) on the Bitcoin blockchain in 2023. The introduction of BRC-20 tokens and Bitcoin Ordinals brought new functionalities, driving a surge in demand for Bitcoin block space.


This intersection of traditional blockchain technology with innovative features has expanded cryptocurrencies' appeal beyond speculative investments, fostering a diverse and engaged user base.